Charaf Tajer’s Casablanca has only been around since 2018, but has continued to gain attention and new fans with its elegant approach to menswear. Items range from athleisure staples like premium tracksuits to silk shirts that display colorful, hand-painted artwork. Casablanca also celebrated its first official footwear collaboration, a two-shoe pack with New Balance to help the brand introduce its 327 silhouette this past April. The lux pairs were inspired by tennis and classic Italian style—they’ve contributed to New Balance’s strong footwear output this year. For its last presentation in January at Paris Fashion Week, Tajer tapped into other luxury lifestyle elements like ski gear or printed luggage, which shows how the brand can evolve. And the right people like it. Travis Scott, J Balvin, and Westside Gunn are  fans. Gunna even walked in the brand’s Fall/Winter 2019 presentation. The colorful prints and silk shirts might not be for everyone, or the easiest items to pull off, but their art-like details and quality needs to be commended. There’s a reason Tajer was an LVMH Prize finalist this year. If you haven’t been keeping up with Casablanca, start now.—Mike DeStefano