50 Cent’s Biggest Beefs of 2019: Who and Why

50 Cent has beefed with so many people in the entertainment industry (and beyond), it would probably be easier to count the number of people he hasn’t exchanged words with, rather than the other way around. Throughout his career, 50 has come up against some of the biggest names in the game, never shying away from petty diss tracks or memes on social media. Think of the most disrespectful thing a person could do or say to an individual, and 50 Cent has most likely done it (or at least thought about it). 

His conniving and relentless tactics have arguably been just as crucial to his career as his music catalog and business deals. 2019 has been no different. This year alone, Fif has rehashed decade-long beefs and started new ones, showing why he is the master of witty and hilarious clapbacks. When it comes to 50 Cent, there is no telling who he will pick as his next target. For now, here’s a breakdown of people 50 has beefed with in 2019.

50 Cent and Ja Rule’s feud has been going on for close to two decades, and doesn’t seem to be letting up anytime soon. To spare you all of the drama, let’s just take it back to the past two years.

In fall of 2018, Fif supposedly bought 200 front row tickets to Ja Rule’s Las Vegas concert in order to ensure the venue looked empty. Making matters worse, he trolled Ja on Instagram with a photoshopped image of himself sitting in the empty row of seats. Ja Rule appeared to be unbothered on Twitter, writing, “I get under [50 Cent’s] skin. I love it.” 

When asked why he bought the Las Vegas tickets on an August 2019 episode of Watch What Happens Live, Fif said: “I just happened to see them on [the internet]. It was like, ‘They so cheap, I might as well just buy them.’”

Their beef didn’t end with the concert tickets, though. Ja Rule took his own chance to troll 50 in a series of Instagram posts. In March 2019, Ja posted a photo of 50 with the caption: “Herman monster head ass nigga.” He followed up months later by calling him a “rat” for supporting Tekashi 6ix9ine, who allegedly snitched on his affiliates in his ongoing racketeering case. “Fuck these RATS and [50 Cent] is a fucking RAT too,” he wrote. 

This is one of the most exhausting beefs in the history of rap feuds. So don’t hold your breath, there will likely be new waves of jabs and disses in the many years to come. 

The story of how 50 Cent started beefing with Power executive producer, Randall Emmett and his fiancée, Vanderpump Rules star Lala Kent, is absolutely wild. It all started in April 2019, when 50 took to Instagram and accused Emmett of owing him $1 million. “Keep playing with me and get ya fucking head cracked in front of everybody,” 50 threatened on IG. “You took my kindness for weakness. Now I’m going to show you what I’ve been trying not to do to you dumb motherfucker.” 

“Disgusted” by 50’s threats, Kent entered the firing zone, shaming the rapper for addressing the situation on Instagram. That didn’t stop 50, though. He retaliated by sharing a series of memes that mocked both Emmett and Kent. “Money Monday right around the corner,” he said, counting down the days until Emmett was supposed to cough up his cash. 

Emmett declined to engage with Fif at first, but 50 shared a text he received from Emmett in which he apologized and promised to pay back the loan immediately. Emmett appeared to be so shaken up that he spelled 50’s name as “Fofty,” which unleashed a series of jokes and hashtags on social media. 

In the end, 50 Cent got paid. On an episode of Bravo’s Watch What Happens Live following the incident, he said that he didn’t regret how the situation went down. “I got me paid right away,” 50 said. “I don’t have a problem with them.” 

50 never quits. Shortly after his viral beef with Randall Emmett, he found a new target: ATL’s Jackie Long. In May 2019, he accused Long of owing him $250,000 over a card game. “This punk ass nigga [Jackie Long] better give me my money,” he threatened. “You on BET now, you can have mine by Monday fool.”

Long didn’t scare easily. The actor hit back in the comments section of 50’s initial Instagram post, claiming to have already paid back his debt. But Fifty wasn’t buying it. The Get Rich Or Die Trying star responded with a series of memes and videos trolling Long. 

The incident quickly fizzled out the next day (as most of his feuds over money do) when he announced that Long’s loan had been paid off. “Me and [Jackie Long] talked and after receiving a small cash app, we are squared away,” he wrote. “I have no problem with Jackie. In fact, I’m wishing him and his family the best. God bless. Positive Vibes only.” 

Long agreed with 50, later writing in a post on Instagram, “No negative vibez.” 

In the next edition of “Who Owes 50 Cent Money,” Bow Wow was the main target. In June 2019, 50 Cent claimed he gifted his celebrity friends with a stack of $1 bills to make it rain on exotic dancers in a strip club. Instead of throwing the dollars, Bow Wow allegedly stashed them in his pockets. “We came there like this, Bow Wow stealing ones. Why the fuck you ain’t throw that to the dancers? You better get me the fucking money by Monday,” Fifty tweeted. He even dragged Jermaine Dupri into the mix, shaming the producer and writer for not raising Bow Wow properly. 

Bow Wow initially denied the allegations, claiming he brought his own bag of money to the club, but 50 wasn’t having it. He banned Bow Wow from his annual Tycoon Party Weekend. Luckily, this feud came to an end a couple weeks later, when 50 announced the debt had been repaid. “Now that I got my money, I’m wishing Bow Wow peace, happiness, all the blessings that could come to [him],” he wrote on Instagram. He also lifted the ban from future events.

Not even 50 Cent’s Power co-star, Rotimi, could escape his tactics. In May 2019, Fif claimed Rotimi owed him an outstanding balance of $300,000. The debt was from a couple of years ago, but since Rotimi was making waves with his new album, 50 decided it was time to collect. “I want to punch this nigga nose,” he wrote on Instagram. “[Rotimi] got the #1 RNB album. Time to pay me on gang.” 

Rotimi initially claimed he didn’t owe 50 a dime, suggesting he was only a target because of his newfound musical success. The actor appeared to switch up his story a few days later when he elaborated on the situation during an interview with TMZ. According to Rotimi, he accumulated the massive debt from a record deal he signed with G-Unit back in 2014. He opted out of the deal after he and the label disagreed about one of his singles. “So I asked him, ‘Can I get out of my deal?’ And he said, ‘Yes, I’m not going to hold you back. But there’s business,’” Rotimi recalled of his conversation with Fif. “I paid an upfront sum and everything else would be through mechanical sales or royalty and everything.” 

So, 50 may have exaggerated the amount he was owed, but Rotimi revealed to TMZ that he paid the last installment that same week. “Because it is my brother, instead of waiting for royalties, and I am able to pay, I gave him $100,000,” Rotimi revealed. “We’re good.” 

After receiving his payment, 50 sent well wishes Rotimi’s way, saying, “I have no problem with [Rotimi]. In fact, I wish him and his family the best. God bless.”