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Cap'n Crunch is celebrating a milestone 60th birthday by putting together what would be his best bucket list adventures in his own exclusive Crunch It List.

Cap'n Crunch is celebrating a milestone 60th birthday by putting together what would be his best bucket list adventures in his own exclusive Crunch It List.

BY JAMEEL RAEBURN

Cap’n Crunch Shares His Adventure-Filled ‘Crunch It List’ as He Celebrates His 60th Birthday

Reese’s Puffs and Yoon Ahn’s AMBUSH brand have teamed up for a futuristic collaboration that features a chrome cereal bowl and an exclusive event in NYC.

BY JOE PRICE

Reese's Puffs and AMBUSH Unveil Collaboration Featuring Chrome Cereal Bowl

Rick Ross and DJ Khaled square off in the first episode of 'GQ Hype Debate' with the former asking the latter about the origins of almond milk.

Rick Ross and DJ Khaled square off in the first episode of 'GQ Hype Debate' with the former asking the latter about the origins of almond milk.

BY JOSE MARTINEZ

Rick Ross Questions DJ Khaled About How Almond Milk Is Made, Says He’s Afraid of It

The two-part range, dubbed the Rise N’ Style collection, delivers clogs that nod to classic cereals like Trix, Cocoa Puffs, and Honey Nut Cheerios.

The two-part range, dubbed the Rise N’ Style collection, delivers clogs that nod to classic cereals like Trix, Cocoa Puffs, and Honey Nut Cheerios.

BY JOSHUA ESPINOZA

Crocs Links With General Mills on Cereal-Inspired Shoe Collection for Cocoa Puffs, Trix, and More

Nike has revisited the 'Fruity Pebbles' theme for LeBron James' new sneaker, the LeBron 19 Low. This time, it's an official collab. Here's how it happened.

Nike has revisited the 'Fruity Pebbles' theme for LeBron James' new sneaker, the LeBron 19 Low. This time, it's an official collab. Here's how it happened.

BY MIKE DESTEFANO

Nike's New 'Fruity Pebbles' Shoe for LeBron James Is an Official Collab. Here's How.

A Michigan man has been sentenced to life in prison for killing his wife by lacing her cereal with heroin in 2014. It was later ruled a homicide in 2019.

A Michigan man has been sentenced to life in prison for killing his wife by lacing her cereal with heroin in 2014. It was later ruled a homicide in 2019.

BY TARAMHDVN

Michigan Man Sentenced to Life in Prison for Fatally Dosing Wife's Cereal with Heroin

General Mills is planning to raise prices on hundreds of items by as much as 20 percent in mid-January, according to a letter from the company.

General Mills is planning to raise prices on hundreds of items by as much as 20 percent in mid-January, according to a letter from the company.

BY BRAD CALLAS

Why Your Breakfast Food Might Cost More in 2022

Chris Brown has teamed up with SoFlo Snacks for the limited edition breakfast cereal Breezy's Cosmic Crunch, featuring "galactic marshmallow charms."

Chris Brown has teamed up with SoFlo Snacks for the limited edition breakfast cereal Breezy's Cosmic Crunch, featuring "galactic marshmallow charms."

BY BRAD CALLAS

Chris Brown Reveals Limited Edition Cereal 'Breezy's Cosmic Crunch'

A class-action lawsuit has been filed against Kellogg’s, accusing the company of misleading marketing tactics for its popular strawberry Pop-Tarts.

A class-action lawsuit has been filed against Kellogg’s, accusing the company of misleading marketing tactics for its popular strawberry Pop-Tarts.

BY MACKENZIE CUMMINGS-GRADY

Kellogg’s Faces $5 Million Lawsuit Over ‘Misleading’ Marketing for Strawberry Pop-Tarts

Photos have popped up showing the boxes for the collaborative breakfast effort, which follows similar link-ups featuring Travis Scott and Lil Yachty.

Photos have popped up showing the boxes for the collaborative breakfast effort, which follows similar link-ups featuring Travis Scott and Lil Yachty.

BY TRACE COWEN

A KAWS and Reese’s Puffs Collab Is on the Way