The toy company introduced consumers to "Murph," an anthropomorphic character made entirely of foam darts. The mascot will appear in ads later this month.
Joshua EspinozaHasbro
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Henry Golding talks about his journey on becoming an action star, honoring his ‘Snake Eyes: G.I. Joe Origins’ character, being a new father, and much more.
Khal
Pop Culture
Exclusive: Paramount Pictures, Dim Mak, and Hasbro Collaborate on 'Snake Eyes' Limited Edition Capsule Collection
Steve Aoki's Dim Mak imprint collaborated with Paramount Pictures and Hasbro on this limited edition 'Snake Eyes' capsule collection. Check out the pieces here.
Khal
Hasbro has announced that Mr. Potato Head, the beloved 'Toy Story'-featuring spud, will be replaced with a gender-neutral ‘Potato Head’ later this year.
Joe PriceLatest Stories
Hasbro Is Bringing a ‘Power Rangers’ Universe to Netflix, ‘Monopoly’ Game Show to CBS
Fans of the 'Power Rangers' franchise have a lot in store for them, as Hasbro is teaming with Netflix to develop an entire cinematic universe.
Brenton Blanchet1720 days ago
Hasbro Sells eOne's Music Business to Investment Firm for $385 Million Cash
The toymaker Hasbro is selling Entertainment One's music business to the investment firm Blackstone. eOne owns the catalogs to Death Row Records.
Gavin Evans1930 days ago
Hasbro Reportedly Canceling Production of Cara Dune 'Mandalorian' Figures After Gina Carano's Firing
Gina Carano was booted from the Disney+ hit following criticism for her social media activity, including a widely panned Holocaust comparison.
Trace William Cowen1999 days ago
Russian 'Sausage King' Murdered With Crossbow While in Sauna With Woman
A Russian oligarch nicknamed "The Sausage King," was shot and killed with a crossbow by masked assailants in an outdoor sauna on Monday morning.
Gavin Evans2105 days ago
Hasbro Pulls Trolls Doll From Shelves After Complaints of Feature Promoting Child Sex Abuse
Parents claim the doll promotes child sex abuse after discovering a button "on her private area" that makes giggle and gasping noises when pressed.
Joshua Espinoza2192 days ago
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A Fourth 'G.I. Joe' Movie is Reportedly in the Works
Another G.I. Joe movie is on the horizon. Variety reports that Hasbro and Paramount Pictures are working on a fourth, untitled G.I. Joe film.
Xavier Hamilton2288 days ago
Women Make More Than Men in New Ms. Monopoly Board Game
The new Ms. Monopoly has led to divisive debate.
tara mahadevan2524 days ago
Death Row Records Is Now Owned by the Hasbro Toy Company
Hasbro acquired the Death Row catalog when it purchased the multimedia company Entertainment One.
Joshua Espinoza2542 days ago
Netflix and Russo Brothers Announce 'Magic: The Gathering' Animated Series (UPDATE)
The series promises to push animation into new territories, with 'Endgame' duo Joe and Anthony Russo overseeing the development of a new story.
Trace William Cowen2623 days ago
‘Transformers’ Is Getting an Animated Origin Story Series on Netflix
The new 'Transformers' origin series will debut sometime in 2020.
Joe Price2731 days ago
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Kevin Hart Starring in 'Monopoly' Movie From 'Ride Along' Director
Hart and director Tim Story previously collaborated on the successful 'Ride Along' franchise, as well as on three film versions of Hart’s stand-up shows.
Sarah Jasmine Montgomery2760 days ago
'G.I. Joe' Character Snake Eyes Might Be Getting His Own Movie
Paramount Pictures is trying to bring the 'G.I. Joe' franchise back to life.
Sajae Elder3011 days ago
Get Ready to Get Way More Heated Over Monopoly With New 'Cheaters Edition'
The rules of Monopoly just got a whole lot more interesting.
NoraGrayceOrosz3111 days ago
Hasbro Adds Rey to Star Wars Monopoly Game After Fan Outcry for Leaving Her Out
Hasbro adds Rey to 'Star War' Monopoly boardgame after #WheresRey backlash on social media
Jerry Gadiano3867 days ago