Drake is the latest celebrity to join Michael Rubin's All In Challenge, which raises money for COVID-19 relief.
The rapper made the announcement via an Instagram video on early Thursday morning, saying he was challenged by Tom Brady. “I’m going to offer up everything I can for this challenge. So whoever wins, you’ll get the chance to fly on Air Drake. I’ll have the OVO package waiting for you on the plane, the Nike care package waiting for you on the plane. Fly you to L.A. You’ll get to come and party with us, one of our private parties at Delilah.”
He added that he’ll put the lucky person and their guest up at a hotel. "And then it doesn’t end there, because we’ll link back up in the city that you’re from and get you the best tickets possible to a show whenever we can tour again.”
“I’m supposed to challenge three people but I really just wanna challenge anybody who’s willing to step up for this cause because I think we all need it right now. We all need the love, we all need the relief.” He ended the video by shouting out Rubin.
“LET'S GO!!!! This is amazing!!!!” Rubin wrote on Drake's post. “Thanks for being ALL IN!!! PS, can you add your Raptors championship ring to this experience so I don't ever have to see it again!!!!”
Drake then took his chance to troll Rubin over the 76ers: “Only if you add yours too,” he wrote. “Oh wait, that’s right….,” he added, referencing the 76ers' loss to the Raptors during the second round of the playoffs last year during game seven.
On Tuesday, news surfaced that Meek Mill, Kevin Hart, and more were participating in the challenge. The intention behind the All In Challenge is to bring together “the sports, business, and entertainment communities to start the largest digital fundraising movement ever,” according to Rubin. He also wants to raise “tens of millions of dollars or more” to help those impacted by coronavirus.
As other celebrities have done, participants share a video accepting the challenge and explaining what they’re going to donate. However, contributions have to be extraordinary. “You need to give away one of your most cherished possessions or create a once-in-a-lifetime fan experience.”
So far, Magic Johnson, Leonardo DiCaprio, Robert De Niro, Martin Scorsese, Justin Bieber, Quavo, Casanova, the Chainsmokers, Tony Hawk, Will Ferrell, and more have accepted.
Fans can donate via the All In site, which features a number of experiences that fans can pledge money to, with bigger donations meaning a better chance at winning the greatest prize. Donations are set to go to Meals on Wheels, No Kid Hungry, America’s Food Fund, Feeding America, and World Central Kitchen.
