Diddy is investing in Black athletes, entrepreneurs, and creatives.
On Friday, the media mogul wrote two $1 million checks, People reports. The first was for Atlanta’s Invest Fest, where he invested $1 million in a partnership with the media platform, Earn Your Leisure. The money will be devoted to financial literacy efforts.
"I'm thrilled to join forces with Earn Your Leisure. We're going beyond discussing finances and taking action to demystify the world of investing for our community,” Diddy said in a statement.
The fund will pay for educational tools and resources to teach young Black people how to invest, diversify their portfolios, and launch their businesses. Proceeds from the partnership will also go toward his three charter schools on the East Coast.
Later on Friday, Diddy attended Jackson State University’s football game against South Carolina State. He then donated $1 million to the Jackson, Mississippi HBCU team through the Sean Combs Foundation.
“If it wasn’t for HBCUs, I wouldn’t be here,” he told ESPN during the game. The money is set to be dispersed over the years in installments.
"Supporting historically Black colleges and universities is crucial to preserving their legacy and ensuring they continue to change lives,” Diddy added. "This donation to Jackson State is not just a financial contribution, it's an investment in the future of our culture."
