Twitter Might Not Be Real to Drake, But Drake Is Very Real to Twitter

Whether you hate him or love him, Drake is the most popular rapper on Twitter by far.

October 3, 2013
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Image via Complex Original

Earlier this year, Drake was basically crowned the King of Social Media. That title may not carry as much weight as King of New York. But hey, he's also the King of Google Trends (at least for now). Granted, Drake's reign of the Internet might have something to do with the fact that everyone (including us) loves to clown him. But whether we love him or hate him, it seems that a lot us definitely feel something strong enough about him to make us hit social media to let the world know about it.

The social media report—which we found on USA Today of all places—looks at which rappers have the most significant social conversations across everything from Twitter, Facebook, forums, blogs, etc. Drake was ranked No. 1, nearly doubling the total of Kanye West. In fact, Drake is more popular on social media than Kanye and Jay-Z combined and only slightly less popular than Kanye and his mentor Lil Wayne combined. Check out the stats below:

1. Drake – 46,212,641
2. Kanye West – 25,418,362
3. Lil Wayne – 22,052,209
4. Rick Ross – 16,113,915
5. Jay-Z – 16,022,820

So, how can one man have all that power? We asked our friends over at Twitter Music to check out how influential Nothing Was The Same was on social media and they sent back a detailed report. Unsurprisingly, once the album leaked, his mentions went crazy. Drake may not think Twitter is real, but Drake is very real to Twitter. Find out just how much...

Written by Lauren Nostro (@LAURENcynthia)

RELATED: Nothing Was The Same: Complex Staff's First Impressions of Drake's New Album
RELATED: 25 Lyrics From Drake's "Nothing Was The Same" That Will Make You Want To Text Your Ex
RELATED: 50 Things Drake Has Been Compared To in WorldStarHipHop Comments

Earlier this year, Drake was basically crowned the King of Social Media. That title may not carry as much weight as King of New York. But hey, he's also the King of Google Trends (at least for now). Granted, Drake's reign of the Internet might have something to do with the fact that everyone (including us) loves to clown him. But whether we love him or hate him, it seems that a lot us definitely feel something strong enough about him to make us hit social media to let the world know about it.

The social media report—which we found on USA Today of all places—looks at which rappers have the most significant social conversations across everything from Twitter, Facebook, forums, blogs, etc. Drake was ranked No. 1, nearly doubling the total of Kanye West. In fact, Drake is more popular on social media than Kanye and Jay-Z combined and only slightly less popular than Kanye and his mentor Lil Wayne combined. Check out the stats below:

1. Drake – 46,212,641
2. Kanye West – 25,418,362
3. Lil Wayne – 22,052,209
4. Rick Ross – 16,113,915
5. Jay-Z – 16,022,820

So, how can one man have all that power? We asked our friends over at Twitter Music to check out how influential Nothing Was The Same was on social media and they sent back a detailed report. Unsurprisingly, once the album leaked, his mentions went crazy. Drake may not think Twitter is real, but Drake is very real to Twitter. Find out just how much...

Written by Lauren Nostro (@LAURENcynthia)

RELATED: Nothing Was The Same: Complex Staff's First Impressions of Drake's New Album
RELATED: 25 Lyrics From Drake's "Nothing Was The Same" That Will Make You Want To Text Your Ex
RELATED: 50 Things Drake Has Been Compared To in WorldStarHipHop Comments

The Basics

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Image via Complex Original

Drake dominates online engagement on social media, according to a study from earlier this year. Let's break it down in numbers:


  • 50 percent of all active Twitter users follow at least one musician.


  • In September, Drake was mentioned nearly 8 million times on Twitter.


  • In the past year, Drake has been mentioned over 38 million times on Twitter.


  • Nothing Was The Same was mentioned nearly 1.6 million times on Twitter this month.


  • Out of this year's highly anticipated hip-hop albums—Yeezus, NWTS, Born Sinner, Magna Carta Holy GrailKanye West's Yeezus and J. Cole's Born Sinner, were the top two tweeted about albums (thus far).


On Feb. 1, Drake released "Started from the Bottom." Since its release, there have been over 5 million mentions of the phrase "Started from the Bottom." Fans and stars used Twitter to share their reactions to Drake's song.

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Image via Complex Original




Drake new one smackin ... Started from the bottom.... Gotta respect it


— Spitta (@CurrenSy_Spitta) February 16, 2013




EXCEPT DRIZZY STARTED FROM THE BOTTOM IS THE BEST.


— Tyler, The Creator (@fucktyler) August 7, 2013




Started from the bottom now we here


— Wiz Khalifa (@wizkhalifa) February 2, 2013




started from the bottom now my whole team fuckin here.


— Mac. (@MacMiller) February 2, 2013

On April 16, Drake released "Girls Love Beyonce." Since its release, there have been over half a million mentions of the phrase "Girls love Beyonce," like this one:

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After DJ Khaled released the Drake assisted "No New Friends," mentions of the phrase "No new friends" spiked by 3 million. Here are a few Twitter reactions:

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@PiscesAreUs: #Pisces always kept a tight circle...never been interested in temporary friendships.” #nonewfriends


— Rihanna (@rihanna) May 9, 2013




MeeeeAHmiiii @keshasuxx #nonewfriends pic.twitter.com/myX0Ia4bp5


— Miley Ray Cyrus (@MileyCyrus) June 30, 2013




#NoNewFriends.. I'm Good.


— Ciara (@ciara) April 30, 2013

Drake also tweeted some of the lyrics from NWTS on Twitter before the album's official release:

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Flower child beautiful child I'm in your zone.


— Drizzy (@Drake) April 6, 2013




What qualities was I looking for before?


— Drizzy (@Drake) April 6, 2013




Bench players talking like starters I hate it.


— Drizzy (@Drake) August 9, 2013




All Me.


— Drizzy (@Drake) July 26, 2013




Boys tell stories bout the man.


— Drizzy (@Drake) October 27, 2012

Here are some of the most shared reactions to NWTS (thus far):

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Nothing Was The Same in stores now. "You know what to doooo-ooo-ooo" -andre3k @Drake congrats my dawggg


— J. Cole (@JColeNC) September 25, 2013




#nwts vibes


— Wale Folarin (@Wale) September 25, 2013




I love when money makes a difference, but don't make it different. - @Drake #NWTS


— Diddy (@iamdiddy) September 26, 2013




Nothing Was The Same


— Lil Wayne WEEZY F (@LilTunechi) September 24, 2013




#NWTS out now congrats to my brother @Drake --> https://t.co/2ZC5NX2suh


— Big Sean (@BigSean) September 24, 2013




Don't think about it too much, too much, too much, too muuuch!


— Rihanna (@rihanna) September 17, 2013




I don't know why they been lying, but yo shit is not that inspiring!


— Rihanna (@rihanna) September 17, 2013




Congrats@Drake NWTS in stores now OVO RG YMCMB


— BIRDMAN (@BIRDMAN5STAR) September 24, 2013

In summary, here's how many tweets each of Drake's singles these past few months have gotten:

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Image via Complex Original