UPDATED 9/7, 3:23 p.m. ET: 50 Cent isn’t backing down over his since-deleted post, which many fans have called insensitive. 

In a new Instagram post Tuesday afternoon, 50 shared a screenshot of a headline that said he was “under fire” for his comments and proceeded to promoted his show again.

“Hey if you didn’t get a chance to see Raising Kanan check it out,” 50 wrote in the caption. “Fentanyl is a hell of a drug. #bransoncognac #lecheminduroi.”

See original story below.

50 Cent came under fire Monday for an inconsiderate Instagram post where he appeared to use the tragic death of Michael K. Williams to promote his Starz series, Power Book III: Raising Kanan.

“Damn if you didn’t see Raising Kanan check it out that fentanyl is no joke, killing the clientele. RIP michael k. williams,” 50 wrote in the deleted post. His caption referenced a New York Post article that has since been updated, and no longer mentions that fentanyl could have contributed to Williams’ suspected drug overdose. However, people couldn’t get past the unrelenting troll’s poor judgment. 

50 later brought up his past differences with Williams in another Instagram post that has also been deleted. “Don’t ever try to understand me I’m different,” he explained. “I don’t do all the fake love shit.” 

Their “feud” stems from a disagreement three years ago when 50 claimed music executive James Rosemond, Jr., a.k.a. Jimmy Henchman, was assaulted while in prison serving his life sentence after being found guilty of a murder-for-hire plot against G-Unit affiliate Lowell “Lodi Mack” Fletcher. 

Williams released a video calling 50’s claim “completely false” without mentioning the mogul by name. 

50 didn’t appreciate Williams taking Rosemund’s side in their beef, and went on the offensive with a series of posts that urged Tony Yayo to respond to the actor “holding Jimmy da Ray down” and warned him to “mind your business” while posting a screenshot of a gay sex scene involving his character from The Wire

None of this feels like it justifies 50 capitalizing on Williams’ death to promote his own show.