Megan Thee Stallion is looking to cash in on the "Hot girl summer" phrase that has dominated 2019.
Back in July, several outlets confirmed that the Houston rapper had filed to trademark the viral catchphrase, which was inspired by her alter ego "Hot Girl Meg," Her debut project Fever also helped popularize the empowering motto, as the cover art featured the phrase: "She's bringing thee hot girl and she's bringing thee heat."
In a recent interview with Allure, Meg explained why she decided to trademark "hot girl summer," which has since evolved into a full-fledged movement as well as a hit single featuring Nick Minaj and Ty Dolla Sign.
"I really didn’t even know that it was gonna catch on how it did. It was just me talking shit, telling everybody I was gonna be me for the summer, and they should be them too, like as free as they can be," she said. "When I saw Wendy’s and Forever 21 saying, ‘Hey, are you having a Hot Girl Summer?’ I was like, ‘Hell no, Forever 21, you’re going to have to pay me.’ But I just wanted to get it trademarked because it’s me. It’s my thing."
You can read Meg's full Q&A with Allure here. The rapper touches on her push for eco-friendly practices, her style inspiration, and the origins of her fan base name, the Hotties.