Sign Up to get access to the latest drops, exclusive products and insider updates.
By entering your email, you agree to receive customized marketing messages from us and our advertising partners. You also acknowledge that this site is protected by reCAPTCHA, and that our Privacy Policy and Terms of Service apply.

Featured

Latest Stories

Vic Mensa Wolverine
Sneakers

Vic Mensa Talks Finally Getting a Sneaker Collab and New Album

Vic Mensa talks about his project with Wolverine on a 1000 Mile sneaker and boot and his new album, 93Punx.

Matt Welty2637 days ago
Zion Williamson
Sneakers

Just Cut the Check: Nike Can't Afford Not to Sign Zion Williamson

Breaking down all the reasons why Nike can't afford to miss out on signing NBA prospect and Duke Blue Devils standout Zion Williamson.

Adam Perry2690 days ago
ASAP Rocky Osiris D3
Sneakers

ASAP Rocky Might Be the Worst Sneaker Endorser

A$AP Rocky has a sneaker deal with Under Armour, but we never see him wearing the brand. What gives?

Adam Perry2714 days ago
drake pusha
Sneakers

Did Pusha-T Ruin the Success of Drake’s Future Adidas Deal?

Pusha-T dissed Drake last night and may have revealed his future Adidas rollout. Is it all downhill from here?

Matt Welty2986 days ago
Drake Nike Air Max 1
Sneakers

Drake Is Trolling the Sneaker Industry Into a Bidding War

Nike, Adidas, Jordan Brand? Who's going to sign Drake? Only the Canadian rapper knows which brand is going to sign him and he's pulling all the strings right now.

Matt Welty3040 days ago
Advertisement
drake 2018
Sneakers

Why Drake Signing With Adidas Is the Wrong Move

Word on the street is that Drake may leave Jordan Brand to go to Adidas, and it's the worst move that both brands (and Drake) can make.

Matt Welty3058 days ago
Scottie Pippen in the 1993 NBA Finals
Sneakers

Scottie Pippen Is Finally a Sneaker Icon

Scottie Pippen's Nike line is finally being re-visited and appreciated as good as it was back in the day.

Russ Bengtson3244 days ago
Kylie Jenner wearing Yeezys
Sneakers

The Kardashians Are Taking Over the Sneaker Industry, Whether You Like It Or Not

Kendall Jenner just signed a deal with Adidas, and her family is taking over the sneaker industry.

Matt Welty3350 days ago
This is a photo of Kendrick Lamar.
Sneakers

From Kendrick to Kylie: Why Are Sneaker Companies Cool With Their Endorsers Wearing Other Brands?

Kendrick Lamar and Kylie Jenner have sneaker deals with Reebok and Puma, but why are they seen wearing other companies in public?

John Gotty3380 days ago
Lonzo Ball NCAA Tournament
Sneakers

Why The Big Sneaker Brands Turning Down Lonzo Ball Isn't Surprising

LaVar Ball wanted Nike, Adidas, and Under Armour to license his "Big Baller Brand," and they all told him no. This is why.

Russ Bengtson3384 days ago
Advertisement
Lonzo Ball NCAA Tournament UCLA
Sneakers

Lonzo Ball and His Brothers Aren't Worth a Billion Dollars to a Sneaker Brand (Yet)

LaVar Ball said he wants a billion-dollar deal for his sons from a sneaker brand, but making that happen is far from reality.

John Gotty3393 days ago
Tyga LA Gear
Sneakers

Is The Rapper Sneaker Bubble Going to Burst?

Sneaker brands are giving rappers deals at a neckbreak pace, thanks to Kanye West and Adidas. But is it too much?

John Gotty3433 days ago
Not Available Lead
Sneakers

Jay Z's Reebok Deal Changed the Sneaker Industry Forever

In 2003, Reebok gave Jay Z his own sneaker, and it impacted the way the industry works now.

Matt Welty3528 days ago
Not Available Lead
Sneakers

Allen Iverson, Shaq, and Reebok Took on Nike and Almost Won

Nike is top of the basketball world, but Shaq and Allen Iverson almost helped Reebok take the throne.

Russ Bengtson3614 days ago

Stay ahead on Exclusives

Download the Complex App