Luka and Clark Sabbat Star in New DITA Eyewear Campaign

Photographer Alfredo Bosco captures the father-son duo out and about in the Le Marais area of Paris.

DITA campaign image is shown
Image via Alfredo Bosco/DITA Eyewear
DITA campaign image is shown

Luka Sabbat and his father, Clark Sabbat, star in a new campaign for DITA.

In a statement, Luka praised the “craftsmanship and savoir-faire” behind the California-based luxury brand’s lineup.

“A lot of brands just put logos on things but true luxury should be in the quality of something, and you really feel it when you hold or wear the glasses,” he said.

For the campaign, Luka and Clark brought both of their respective strengths together under the eyes of photographer Alfredo Bosco, who captured the father-son duo out and about in the Le Marais neighborhood of Paris. Featured eyewear models in the photos include the EPI-LUXURY 13, the GRAND-APX, and the MASTIC.

Get a closer look below.

DITA campaign image
DITA campaign image
DITA campaign image
DITA campaign image

In November, Luka Sabbat participated in the "What's Next for Streetwear?" panel at ComplexCon alongside Complex's Aria Hughes, Sonya Sombreuil, and Nick Holiday. During the discussion, Luka spoke about his recently launched brand, Marking Distance, and the larger goal behind their approach to design.

"We want to make pieces, things you can wear for a long time with things you already own," he told the crowd in Long Beach. "You don't have to be in head-to-toe Marking Distance. Things should age like wine, not like milk."

Revisit more highlights from the conversation here.

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