Billionaire Boys Club EU Celebrates 20 Years With New Campaign Starring Brent Faiyaz

Featuring iconic BBC varsity jackets, T-shirts, pullovers, sweatpants and trucker caps.

All images via Billionaire Boys Club EU

Billionaire Boys Club EU has teamed up with R&B star Brent Faiyaz to showcase its latest collection in honour of the brand’s 20th anniversary. Shot by Bobby Banks, the campaign lookbook follows the producer as he celebrates in London.

Embodying the spirit of exploration, the commemorative collection weaves together elements of astrology and the human journey through space and time. Paying homage to the brand’s iconic Astronaut mascot, the line spans wearable staples adorned with new graphics, ranging from an Astronaut falling through time and space, to collegiate-like scripture and an astrological motif.

The leather sleeve varsity jacket stands as the epitome of the collection’s cosmic narrative. Seamlessly combining various elements, it features a Moon boot patch commemorating the brand taking its first step into the world in 2003, along with a striking play of red and blue.

You can cop the BBC EU 20th Anniversary Collection now via the brand’s webstore.

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