Nike has launched what appears to be a new apparel line dubbed Blue Label for Spring/Summer 2015.
The offerings from Blue Label raises the bar of what we expect from relatively inexpensive basics. The limited set of apparel includes hoodies, long-sleeve T-shirts, and sweatpants, none of which will set you back more than £45.00, roughly $70.
Blue Label may be the flip-side of the coin to Nike's pricier White Label collections. While White Label wants to be on the forefront of fusing the company's technology with its sportswear, Blue Label appears to offer stripped-down basics. The two lines make sense, too, when you consider that Nike used white and blue labels for its clothing when it first launched.
The only previous release under the Blue Line label is a women's backpack.
Shop the new Nike Blue Label collection at size? now.
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