West Coast-based streetwear brand BornxRaised has teamed up with prolific producer the Alchemist to deliver their new capsule collection styled to pay homage to the summer of 1984 in Los Angeles.
Along with the collection, the Alchemist is droppingĀ an original instrumental album titledĀ Carry the FireĀ simultaneously.
"It will take you to a special time and place," the company wrote in an Instagram captionĀ announcing the drop. "My grandfather had an office on Washington and Dell Ave - he held me and let me watch the torch run down Washington to the beach - i was 3 years old and I remember it like it was yesterday ā¢ this project is all based on the 1984 LA Olympics and the nostalgic value that it holds with us ā¢ it already takes me back."
Both the collection and the album are calledĀ Carry the FireĀ and included in the rollout is a nostalgic Jason Goldwatch-directed video for the track "Water Bed" that captures the essence ofĀ the sweltering summer ofĀ '84 in L.A. The pastelĀ colors used in the collection also find inspiration from that moment in time.
TheĀ Carry the FireĀ music video, limited-edition vinyl, and clothing collection all became available today atĀ bornxraised.com. You can check out the pieces that will be included in the collection dow below.
