London-Based Platform Laced Wants To Reshape The Sneaker Resale Market

"Where we see eBay as the Wild West for trainer resale, we envision ourselves as being part of the New World."

Air Jordan
Publicist

Image via Publicist

Air Jordan

"Where we see eBay as the Wild West for trainer resale, we envision ourselves as being part of the New World."

That's the ethos behind Laced, a new London-based company who connect sneaker heads and resellers. Their model, they say, is to educate and inform along the way, arming both sides of the transaction with all the knowledge and tools to make sure things go as smoothly as possible. Laced was founded last year by a UK team, but the online platform is now fully functioning and available for users all over the world to connect and buy and sell sneakers, everything from Yeezys to Jordans and everything else in between.

Head to their desktop site to see what deals are on offer.

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