Looking out at the future of NBA basketball, it's clear that Adidas is setting itself up to win the long-game. With young superstars like James Harden, Damian Lillard, Kristaps Porzingis, Andrew Wiggins, and Brandon Ingram on the Adidas roster, the future looks bright for their growing basketball brand. They're loaded with talent. But we had to see it for ourselves, and in action too.
Complex's Speedy Morman hit up the Adidas LVL3 event in Las Vegas, Nevada to see how the brand's permeating basketball and hip-hop culture. In between interviews with the likes of Harden, Lillard, and Ingram, Speedy got caught up on the latest in Adidas basketball technology, and saw DJ Esco perform and host a dunk contest. Check out the video above.
