When you spilled admittedly lukewarm coffee all over your desk and lap this morning upon news that a new Star Wars: The Force Awakens teaser had just found its way onto Instagram this morning, you were probably caught off guard by the teaser's apparent defiance of the usual Instagramian adherence to, you know, squares:
Though we still may not know within whom the Force has apparently awakened, we do know that Instagram is now (finally!) embracing the magic of landscape. In fact, Instagram revealed on Thursday that its iOS and Android apps would now enable native support for full-size landscape and portrait videos and photos. The brand-defining square option will remain the default, with landscape and portrait formats available at the touch of a button:
According to The Verge, 20 percent of uploaded content has been modified by the user in some form to fit Instagram's square format, often through the annoyance of a third-party app. This update is aimed at directly tackling those third-party extensions while working to please the 'gram's most frequent users, who have admittedly been screaming about this option for quite a while.
In addition to adding further weight behind the argument for snapping photos or shooting video exclusively in landscape, the update will also allow pictures like the one in progress below to exist in all their natively supported landscape glory: