The journey to Latto’s sophomore album hasn’t been easy. And she’s placing some of the blame on petty artists.
The ATL rapper addressed her experience during a recent sit-down with Big Boy TV, when she was asked about some of the struggles she’s faced as a women in the rap game. Latto, who is gearing up to release her 777 project, said one of her most recent “letdowns” involved an unnamed artist who was refused to clear their verse simply because she had left them on read.
“I’m clearing my album right now and it’s been, like, difficult to deal with these men, you know what I’m saying? They don’t know how to keep it business,” Latto explained around the 2-minute mark. “[...] I’m just keeping 100. It’s a feature on my album that it was difficult to clear, and they like trying to drop their nuts on me because I won’t respond to a DM.”
But despite the stunt, Latto ultimately secured the verse and added it to her project.
“I love the song so much and I had to turn it in yesterday, so I didn’t really have a choice,” she explained. “So I was backed into a corner, like, bullied. But I wish more females would speak up on stuff. I know like the label didn’t [step up]; they say, ‘You know, don’t do that. It’s bad business,’ or whatever. Man, these folks be trying to drop nuts on female rappers, like I’m not gonna shut up about it.”
Latto continued: “We tolerate too much. We think like, ‘Oh well that just comes with the game, being a female rapper.’ No, it shouldn’t, though [...] How they do female rappers, it’s so lame. Because I won’t respond to your DM? For real?”
You can check out Latto’s full interview above. She also speaks on the power of social media, her love life, and, of course 777, which is expected to drop next Friday.
Latto will support the album with the Monster Energy Outbreak Tour, which kicks off Saturday in Santa Cruz, California. See the full list of tour dates below.