Building on its slew of collaborative releases, Wimbledon-founded label Fred Perry has now readied its latest fashion partnership with Israeli-Palestinian owned brand ADISH,
Founded in 2018, ADISH is best known for its pairing of contemporary silhouettes with traditional Palestinian craft techniques. Founded as a collaborative effort between Israelis Amit Luzon and Eyal Eliyahu, Palestinian-American artist Jordan Nassar and Palestinian, Ramallah-based Qussay K, the brand’s ethos is to create designs that bridge Middle Eastern culture with luxury streetwear, whilst promoting multicultural collaborations and using its products as a stimulus for change.
All of ADISH’s collections are made locally in Occupied Palestine and Israel, and the designs centre around traditional techniques in the region.
Items from the collection include Fred Perry’s signature Twin Topped Polo Shirt, as well as the Taped Ringer T-shirt, Hooded Sweatshirt, Track Jacket and Track Pants, all of which are decorated with traditional Tatreez motifs, which are century-old art forms passed down from mother to daughter as a symbol of female strength.
Fred Perry’s signature Twin Topped Polo Shirt is featured alongside a Taped Ringer T-shirt, Hooded Sweatshirt, Track Jacket and Track Pants. All of the styles feature traditional Tatreez motifs, which are century-old art forms passed down from mother to daughter as a symbol of female strength in the Middle East.
You can cop the full Fred Perry x ADISH collection now via the Fred Perry webstore.
