Jaden Smith Plays a Hero in Louis Vuitton's Spring/Summer 2016 Campaign Video

The brand releases a new visual for its womenswear campaign.

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Complex Original

Image via Complex Original

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Earlier this week we got a look at Louis Vuitton's new womenswear campaign featuring Jaden Smith. The brand's artistic director Nicolas Ghesquière shared the first images of Smith sporting the Spring/Summer 2016 pieces alongside models Jean Campbell, Sarah Brannon, and Rianne Van Rompaey.

To accompany the women's "Series 4" campaign Louis Vuitton has released a short film titled "The Heroine." The new video celebrating youth was shot in Florida by iconic photographer Bruce Weber and features Smith as the hero of a new generation that embraces stylistic freedom. 

Check out it out above.



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