Style

Jaden Smith Plays a Hero in Louis Vuitton's Spring/Summer 2016 Campaign Video

The brand releases a new visual for its womenswear campaign.

Not Available Lead
Image via Complex Original
Complex Original

Earlier this week we got a look at Louis Vuitton's new womenswear campaign featuring Jaden Smith. The brand's artistic director Nicolas Ghesquière shared the first images of Smith sporting the Spring/Summer 2016 pieces alongside models Jean Campbell, Sarah Brannon, and Rianne Van Rompaey.

To accompany the women's "Series 4" campaign Louis Vuitton has released a short film titled "The Heroine." The new video celebrating youth was shot in Florida by iconic photographer Bruce Weber and features Smith as the hero of a new generation that embraces stylistic freedom.

Check out it out above.

Related Stories

Not Available Lead
Style

Jaden Smith Is the New Face of Louis Vuitton's Latest Spring/Summer 2016 Campaign (UPDATE)

Jaden Smith has been selected as the face of Louis Vuitton for the label's latest ad campaign.

Alexis Castro3867 days ago

Stay ahead on Exclusives

Download the Complex App