45. OBEY Andre Face
Inspired By: Andre the Giant & They Live (1988)
Whatever your opinion of Shepherd Fairey—from the wheat pasting stuff, whack Mr. Brainwash co-sign and looking daft on TMZ, to the vast catalog of OBEY that includes slimfit cords and other such items — back when it started, it seemed pretty cool. The tees and stickers were an early spot of guerilla ubiquity in a time before blog deification. Back in the Rebel days, Andre the Giant's face and a bite from John Carpenter's seminal sci-fi thriller 'They Live' seemed like a smart mix of pop culture and consumerist satire. Now? Not quite as edgy, but it still has its place in the bigger picture.