(ˈprōmō)

A monologue or interview that is delivered by a wrestler. Promos can move the storyline forward, promote a match that will take place later in the show, or plug a pay-per-view where the wrestler will be making an appearance. Reciting one of these monologues is known as “cutting a promo.” A well-rounded wrestler is excellent at promos, and uses them to either make the audience hate him or get the audience on his side. Years ago, promos were improvised by their speakers; today, especially in WWE, promos tend to be more scripted. Above is the most famous promo of all time: “Hard Times,” which was delivered by Dusty Rhodes in 1985.

Fan #1: “The Ultimate Warrior cuts really intense promos.”
Fan #2: “True, but even though they grab my attention, I never understand what the hell they’re about.”