Nike to Honor Virgil Abloh at 'Codes' Exhibition in Miami

At Art Basel, Nike will host 'Virgil Abloh: The Codes c/o Architecture,' a program of exhibitions, discussions, and workshops based on his design approach.

Nike Virgil Abloh the Codes

Image via Nike

Nike Virgil Abloh the Codes

At Art Basel this year, Nike will host “Virgil Abloh: The Codes c/o Architecture,” a four-day experience celebrating the late designer’s creative legacy. The program will run from Dec. 1 to 4 at the Rubell Museum in Miami and feature discussions, exhibitions, and workshops around Abloh’s work.

Nike says the intent of the program is to explore Abloh’s “Codes,” a set of distinctly Abloh design principles that can be applied to any medium. These principles will serve as guidelines for future Nike projects from Architecture, a team that Abloh assembled to execute his collaborations with the sportswear brand.

The Miami event is being held in collaboration with VA Securities, the creative corporation that is helmed by his widow, Shannon Abloh.

“Virgil and Nike thrived together because he understood the brand’s role as a cornerstone of culture while Nike understood the importance of truly supporting creatives and their visions,” said Shannon, in a press release. “This beautiful four-day experience at Miami Art Week will honor their legacy together and champion both Virgil’s open-source methods and his genuine commitment to collaborating with and inspiring others.”

The Codes exhibit in Miami will feature the official debut of the Off-White x Nike Terra Forma, an upcoming Abloh-designed pair that leaked this fall. The shoe, which is the first from-scratch Nike model in his wide catalog with the Swoosh, will release alongside accompanying apparel in December.