Sneakers

Adidas, Nike, and Under Armour Turn Down Lonzo Ball Deal

Adidas, Nike, and Under Armour have passed on a deal with Lonzo Ball.

Lonzo Ball
Image via Jim Brown for USA Today Sports
USA Today Sports

Future sneaker endorsements for Lonzo Ball aren't terribly promising at the moment. According to ESPN's Darren Rovell, Adidas, Nike, and Under Amour have all decided not to sign the projected first-round 2017 NBA Draft pick.

Ball's outspoken father LaVar was apparently steadfast in his conviction that one of the brands should license Big Baller Brand, his struggle label that offers only apparel for now.

While Nike co-founder Phil Knight said the brand was interested in Lonzo Ball at one point, longtime exec George Raveling recently called his father "the worst thing to happen to basketball in the last hundred years."

With the biggest sportswear imprints turning down a Lonzo Ball deal, his father says he's reaching out to Chinese brands like Peak and Li-Ning. He also claims he'll shop a deal to...Facebook.

LaVar Ball had already gone so far as to design a prototype for Lonzo's first sneaker, ESPN reports. What's more, he says he's been working on the shoe since the day his children were born.

Related Stories

LaVar Ball Big Baller Brand
Sneakers

LaVar Ball Says Big Baller Brand Will Be Nike's Competition

According to LaVar Ball, Big Baller Brand is the competition Nike should fear.

Brandon Richard3399 days ago
LaVar Ball
Sneakers

Nike Exec Trashes LaVar Ball

Nike exec George Raveling calls LaVar Ball the worst thing to happen to college basketball in 100 years.

Brendan Dunne3401 days ago

Stay ahead on Exclusives

Download the Complex App