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Puma and BWGH (Brooklyn We Go Hard) surprised everyone when they released a collaborative pair of R698s last year, and they were amazing. Inspired by Mark Rothko's paintings, the sneakers had a two-tone suede upper and proved that menswear bros can design athletic sneakers that resonate with everyone.
Now, the two are back and not just working on another sneaker—try three.
For Fall 2014, Puma and BWGH have three more pairs of R698s in the works. Two are similar to the first collection, with two-tone suede. But there's a printed pair pair, too. There's also supposed to be an accompanying clothing collection.
For those unfamiliar with BWGH, it's a French label that's inspired by the sweet spot between menswear and streetwear. It's known for bomber jackets, wool trousers, and everything cozy.
For those looking to step up their wardrobe, this will be a good start.