Whenever a video or challenge gains popularity online, it’s only a matter of time before social media users take it and turn it into some hilarious memes. This challenge was no exception. The memes add to the appeal, and it becomes an even bigger social media moment. The New Year, New Me girl who appears toward the end of the year made an early appearance in August thanks to the crates. Another Twitter user compared the challenge to the ones from America’s Next Top Model. If the reality competition show were still around, it wouldn’t be surprising if Tyra Banks made the aspiring models take on the challenge. And the CIA jokes have been endless. Check out some more memes below.