The unlikely duo of Kirk Franklin and Lil Baby join forces to uplift the youth in the empowering video for their song “We Win,” off the Space Jam: A New Legacy soundtrack.
Directed by Cam Robert and set in a recreational gym, flashes of Baby and Franklin are paired with the new Warner Bros. film starring LeBron James, with Baby’s lyrics mirroring the energy of the movie. Laid over a beautiful Just Blaze beat, “We Win” marks the first time Lil Baby and Franklin have worked together. The interesting fusion of Franklin’s religious music and Baby’s hood tales of rags-to-riches creates a new and fitting sound that lays the perfect backdrop for A New Legacy.
The two also performed the song for the first time at the BET Awards this year.
The film’s soundtrack came with a variety of heavy hitters like Chance the Rapper, John Legend, and Symba on “See Me Fly,” 24kGoldn and Lil Wayne on “Control the World,” and Saweetie, Salt-N-Pepa, and Kash Doll on “Hoops.” Space Jam: A New Legacy boasted a successful opening weekend box office tally along with its impressive soundtrack, accumulating a three-day gross of $32 million, beating out Marvel’s Black Widow.
Check out the new video for Lil Baby and Kirk Franklin’s “We Win” up top.
Lil Baby will be a part of the 2022 edition of Days of Summer Cruise Fest, which takes place July 1-4 of that year. DJ Khaled is handling hosting duties for the cruise event. For more information and to purchase a cabin, visit the official website.