Drake continues to relish in the success of his latest blockbuster album, Certified Lover Boy, as he took to social media this weekend to give fans a glimpse of his latest jewelry purchase.
In a video posted to his Instagram story on Sunday, Drizzy showed off an extravagent new chain that features a collection of iced-out emojis. NYC Luxury, which commissioned the piece, took to its official IG account to salute thepurcase, writing, “@champagnepapi thank you for trusting us with the project wasn’t easy but I think we killed it.”
The emoji-influenced chain is just the latest piece of jewelry Drake added to his inventory. Last week, his close friend and collaborator Young Thug gifted him a custom double-sided OVO charm for The Boy’s birthday. Thugger’s generous offering was subsequently topped by Jas Prince, who tapped Flawless Diamonds Co. to craft custom OVO owl chains for Drizzy, his dad, Dennis, and son Adonis.
The Toronto rapper’s recent spending spree is warranted: On Monday, CLB once again claimed the No. 1 position on the Billboard 200 albums chart. It’s the fifth non-consecutive week that the album has graced the top position, as the project sold 74,000 equivalent album units, with 73,000 coming from streaming, less than 1,000 from album sales, and less than 1,000 from track units.
