Hélas Journey's On A Quest For Freedom For Fall 2022

Stephen Khou, Clement Brunel and Lucas Puig’s label Hélas has followed up its Spring/Summer 2022 collection with a new skate-based offering for the Fall '22.

helas fall 2022 drop 1 article lead
Publicist

All images via Alex Pires

helas fall 2022 drop 1 article lead

Stephen Khou, Clement Brunel and Lucas Puig’s Parisian label Hélas has followed up its Spring/Summer 2022 collection with a new skate-based offering for the Fall 2022 season. 

Inspired by the outdoor world, and more specifically its permanent quest for freedom, the playful line up is highlighted in a lookbook shot by photographer Alex Pires in the legendary dry city, Saint-Guilhem-le-Désert. 

The collection’s theme is referenced through a variation of some of the brand’s iconic logos. For example, the moniker has been reworked through Vimsical Knit Sweater and the brand’s BARZ range, while the umbrella logo has been redesigned in an “ode to love” spirit.

In addition to the graphic pieces, this season also sees the introduction of more technical silhouettes, including the BOMBER puffer jacket and DOCKY utility cargo pants, as well as iconic pieces like the PRIMO tracksuits, ULTIMO sweat sets and SOURI fleece jackets, reflecting the brand’s skate-centric roots.

Get a closer look at the Fall 2022 pieces from Hélas below and cop the collection now via the brand’s webstore.

helas-fall-2022-drop-1

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