Pharrell Williams and Palladium Are Going To Save Tokyo

The producer and bootmaker get deep with Tokyo creatives.

Shoe company Palladium and Pharrell Williams travel to Tokyo in the aftermath of the 3/11 tragedy to examine how the city's creatives are reacting. This trailer portrays a city with an uncertain creative future in the face of a changing cultural zeitgeist, but it seems there's more than a few people determined to sustain its unique inspirational vibe. The full film gets released September 1.


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