Calvin Klein Introduces New Campaign f/ Damson Idris, Moses Sumney, Kaia Gerber, and More

Calvin Klein has launched a new multimedia #MyCalvins campaign, The Language of Calvin Klein, which captures a group of artists wearing the iconic brand.


Image via Renell Medrano


Calvin Klein has launched its latest #MyCalvins campaign called The Language of Calvin Klein.

Photographers Renell Medrano and Hong Jang Hyun captured a distinct group of artists, creatives, and thinkers for the multimedia campaign, like Damson Idris, Deb Never, Dominic Fike, Jennie, Francesca Scorsese, Kaia Gerber, and Moses Sumney. Each creative also shared their own clips of them wearing pieces from the collection to Instagram, shot by director duo Rubberband.

“Vignettes of each talent capture individual expressions of language in the real world: reciting routines, daydreaming out loud, putting pen to paper, talking to yourself, letting it out to a stranger, pausing to think, poetry, storytelling,” a statement about the campaign said.

The new collection includes underwear, jeans, hoodies, cropped jackets, and t-shirts that commemorate Calvin Klein’s well-known monogram, with the pieces described as “elevated modern essentials with an emphasis on comfort and minimalism.”

Check out items from the collection below.



Latest in Style