Rihanna's new position as creative director for Puma comes with a brand ambassador aspect, and now we are getting a first look at the singer's first campaign.
In the ad, Rihanna sports a visor, crop top, and the Pulse XT sneakers all branded with Puma's logo. The advert features Puma's tagline, "Forever Faster."
Some female sneakerheads were slighty torn when news of Rihanna's appointment broke. However, the part no one seems to disagree with is that her appearance in ads like these will greatly bolster the brand's reputation.
Hopefully, this means we will get a collection from the designer/ singer/ recent V magazine cover star/modern-day Madonna soon.
Check out the full ad above.
