Sacai Highlights the Importance of Truth in New Collab with 'The New York Times'

Sacai x The New York Times fights fake news with their "Truth" collaboration.

sacai fw 2018 nyt black tee runway

Image via Sacai

sacai fw 2018 nyt black tee runway

Holding truth to power has been a notion most widely discussed following the results of the 2016 election, and now you can wear it on a T-shirt. 

Sacai has unveiled their latest collaboration with The New York Times in an effort to fight fake news and to highlight the vital role independent journalism plays within a just media environment. 

First revealed at Sacai's Fall 2018 menswear runway, the collection—aptly titled as the "Truth" collaboration—includes black and white T-shirts and hoodies emblazoned with the slogan "Truth. It's more important now than ever" across the front. Each item features a plethora of mantras of truth on the back, including phrases such as, "The truth is worth defending" and "The truth is rarely obvious." The women's tee features a cropped length and side zipper detailing, while the unisex hoodies are cut to a raglan fit, elevating each basic style to Sacai's standards. 

Chitose Abe, the creative director of Sacai, used The New York Time's maxim as a means of exploring what the definition of truth has become, a disputed idea that has become more difficult to reconcile as the public's distrust of the media has increased.  

The Sacai x The New York Times collaboration is available at Saks Fifth Avenue and other Sacai stores and retailers now.





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