The new collection features a beanies, work jackets, reversible vests, overalls, hoodies, polos, sweats, crew tops, and 14K gold earrings emblazoned with a diamond-cut check. Both the work jacket and overalls boast cotton twill fabric, while the vests give consumers the option to choose between sherpa fleece and nylon. The rest of the pieces feature a cotton blend fleece.
The collection hits stores and online Sept. 27 for those in New York, Los Angeles, Brooklyn, Paris, and London. Japan’s drop date is Sept. 29. Below, get a pre-launch look at the collab:
The Supreme collab comes during a pivotal cultural moment for Nike, whose 30th anniversary Just Do It campaign notably featured athlete/activist Colin Kaepernick. As part of the campaign, Nike is also donating money to Kaepernick's Know Your Rights Camp. The new Nike ads have helped boost shares 36 percent on the year, per CBS News, and has given the company the distinction of a fresh $6 billion being added to its market value. Nike stocks hit a record high shortly after the Kaepernick-featuring campaign launched.