Patta has been a leading purveyor of the world’s sickest sneaker and apparel designs, collaborating with major brands like Nike, Stussy, Reebok, and Pigalle. But very few people know about the minds behind the label and how they’ve been able to expand their company outside of the bubble of Holland’s fashion scene.
Until now, that is.
Here's a look inside the home and office of Patta co-owner Guillaume “Gee” Schmidt. The photos show how his lifestyle and personal tastes reflect in the brand’s signature aesthetic. The space is straight-up incredible and will make you wish you lived there.
Click here for the rest of the photos of Gee’s studio and apartment. You can also shop the brand’s current collection at its online store.