Earlier this year Pharrell and Bionic Yarn announced a new partnership with G-Star Raw for a collection that aims to do its part of being environmentally responsible. The apparel is made out of plastic bottles recycled from floating waste that's made its way the sea. Dubbed RAW for the Oceans, it was only fitting that the collaboration was announced at the American Museum of Natural History's Hall of Ocean Life.
An estimated 10 tons of recycled plastic went in to a collection that ranges across more than just denim. Included will be trench coats, caps, jackets, and tees all marked by the partnership's Otto the Octopus logo. The collection is expected to drop sometime around late August to early September. Here’s a preview of what you can expect so far.