Within a minute of talking to Brian Procell, you'll find out the man knows his shit. Not only does he find the rarest of rare items, the vintage sportswear purveyor knows the history behind each and every one of them. It's a plus that he has done all the digging around so we don’t have to.
Opening Ceremony recently invited the vintage expert to curate rare and vintage items for the retailer's new store on 10 Greene St. Hard to find pieces from Versace, Polo, Benetton, Hermes, and more will be at your fingertips. It’s like going to a museum, but you can actually buy these works of arts on display. The pieces will be switched out weekly and will only be available at the new location, so make your way down. Check out some of the items available above.Opening Ceremony10 GREENE STREET
New York, NY 10013