Sneakers

The Founder of Solebox Explains Why He's Leaving the Sneaker Boutique He Co-Founded

The end of an era.

Not Available Lead
Image via Complex Original
Complex Original

It's the end of an era in Berlin, as one of the co-founding brothers behind Solebox has announced that his tenure with the sneaker boutique has come to a close.

Hikmet Sugoer took to Instagram earlier today to share his reasons for leaving the store. From the sounds of his post, this was hardly an easy decision, but a number of contributing factors have led him here, most notably a shake-up in the company's structure when it was purchased by retailer Snipes two years ago.

As he moves on from his post at Solebox, Sugoer's contributions to sneaker culture surely won't be forgotten any time soon. In 2006, he and his team helped usher in the popularity of runner collaborations and color-blocked toe boxes with their "Purple Devil"New Balance pack. More recently, Solebox introduced the sneaker store of the future by putting a robot in its stock room.

You can read Sugoer's touching message in its entirety below. Keep it locked here to find out what's coming next from one of the most creative minds in sneakers.

Related Stories

Not Available Lead
Sneakers

Hikmet Sugoer of Solebox Has a Rarer Sneaker Rotation Than You

Solebox has consistently been of the world's most influential sneaker boutiques, and the man behind the shop has a crazy collection. Here's some of it.

Matt Welty4451 days ago
Sneakers

Exclusive: Solebox's Hikmet Sugoer Gives Us a First Look at His adidas EQT Guidance 93 Collab

Solebox and adidas are working on the EQT Guidance 93, and we talked to the shop's co-owner, Hikmet Sugoer, about the collaboration.

Matt Welty4278 days ago

Stay ahead on Exclusives

Download the Complex App