Another insane week of sneakers is in the books and highlighting this week's top stories include a female rap superstar unveiling her own pair of Air Jordans, Drake catching everyone off guard with the release of his OVO Jordans, and a history lesson on Sonny Vaccaro, one of the most important figures in sneaker culutre. Other top stories include a discussion on "How adidas Can Get Its Groove Back," why teenagers are Nike's most important customers, and last but not least, a look curious look into the signs that could make you a full fledged "sneaker bro."
Make sure you read through and find out What The Hell Happened In Sneakers This Week.
Another insane week of sneakers is in the books and highlighting this week's top stories include a female rap superstar unveiling her own pair of Air Jordans, Drake catching everyone off guard with the release of his OVO Jordans, and a history lesson on Sonny Vaccaro, one of the most important figures in sneaker culutre. Other top stories include a discussion on "How adidas Can Get Its Groove Back," why teenagers are Nike's most important customers, and last but not least, a look curious look into the signs that could make you a full fledged "sneaker bro."
Make sure you read through and find out What The Hell Happened In Sneakers This Week.
Nicki Minaj Just Unveiled Her Own Air Jordans and They're the Baddest
The rap game's baddest chick, Nicki Minaj, unveiled a pair of exclusive Air Jordans on Instagram before performing in them during the Jordan Brand Classic. While no official details are available, additional pictures can be seen in the link below.
If You're Reading This It's Too Late: "OVO" Air Jordans Just Dropped
As the headline suggests, if you read about these on the net, chances are you missed out on Drake's surprise release of his much coveted OVO x Air Jordans. To find out where they dropped along with several pictures from those fortunate enough to cop, head over to the link below.
How adidas Can Get Its Groove Back
Adidas has been making waves in the sneaker industry with headline grabbing signees including Pharrell Williams and Kanye West. But yet, adidas still finds itself trailing Nike as the game's number one name. Our own Matt Welty takes a look at just "How adidas Can Get Its Groove Back."
Read the full story here.
Jordan Brand's Insane Holiday Lineup Just Got Official Release Dates
We haven't even started summer yet, but we already have a full preview of the joints Jordan Brand plans on dropping this holiday season. Start prepping for these releases with our article below.
Full story here.
8 Signs You're a Basic Sneakerhead Bro
Are you a sneaker bro? If you're asking yourself that question, chances are you're probably a bro. Peep our list and see if you officially qualify for the title.
Nike's Most Important Customers are Actually Teenagers and Here's Proof
Teens and their disposal income are Nike's most important customers? The statement might be surprising but numbers don't lie. Peep the article below and find out why.
Who Is Sonny Vaccaro? A Guide to the Godfather of Basketball Sneaker Culture
If you're a sneakerhead that cares more than just about stunting, but also about the game, the culture, and its history, then you don't want to miss out Brandon Elder's article on Sonny Vaccaro. Without Sonny, the game would be extremely different. If you missed out, get your learn on in this must read article.
Read the full story here.
