words // Brandon Richard
This week, adidas Originals is launching its first global music event series, featuring popular electronic music acts like Dada Life and AraabMuzik playing in select adidas Originals Stores across the world.
In the global event series, adidas Originals will host exclusive live in-store performances in metropolitan cities, which will be live streamed from the respective adidas Originals stores.
The first confirmed gigs will take place in Paris and Berlin with other shows rolling out globally throughout 2012. Kicking off the Stripes Sessions will be an explosive 1-hour set by superstar Swedish electro-house duo Dada Life on Thursday, June 21 in Paris at 10 p.m. CEST.
Visit Facebook.com/adidasoriginals for more information and updates regarding Stripes Sessions.
