As part of the 50th anniversary celebrations of the Suede, PUMA have been taking a dive into the lineage of hip-hop on both sides of the Atlantic. New York hip-hop and sneaker culture legend DJ Bobbito Garcia (who designed two custom shoes) travelled over from New York to speak to legends like Rodney P and Shortee Blitz, but also to meet members of the new school like Loyle Carner. The South London rapper dropped his debut album, Yesterday’s Gone, last year to massive critical acclaim. Praised for his progressive style that still acknowledges the history, Carner was an obvious choice for an historian like Garcia to speak to.

We caught up with Carner after a day filming with Garcia and UK hip-hop gatekeeper Snips for an upcoming film about the PUMA Suede’s relationship with hip-hop and how their histories have intertwined. As he explains, the shoe was ideal for breakdancers. From the late 1970s onwards PUMA Suedes found a new audience among kids pushing forward the brand new Bronx-born sound. Throughout the 80s and 90s, as b-boy culture exploded, the PUMA Suede became a highly sought-after shoe for breakdancers. While b-boy culture and breakdancing is primarily associated with those decades gone by, as Loyle Carner explains, there’s still a large appetite out there for a shoe that will perform well for breakers.