Brazil has been running through Group A of the World Cup so far, led to none other then forward Neymar Jr. As Brazil advances to the elimination round, Neymar and Nike teamed up for a special edition boot to wear for the duration of the tournament.
The original Hypervenom Phantom boot was debuted by Neymar in Rio de Janeiro in May 2013 and made an immediate impact in the Confederations Cup. As a football-obsessed kid in Brazil, Neymar used to spray paint his boots gold, so Nike drew inspiration from that and hooked him up with these special edition gold Hypervenom boots. The boots feature the new NIKESKIN system for the upper that includes a soft mesh bound with a thin polyurethane and finished with Nike's all condition control technology to provide exceptional ball feel in both wet and dry situations. The boots come in an all gold look resembling the tone of spray paint and feature unique sock-liner detail of a gold spray can.
“When we met with Neymar he told us that when he was 12 he used to spray paint his boots gold. He said that he always wanted a pair of gold boots but that he couldn’t find them anywhere. So we took that insight and decided this summer would be the perfect moment to create this boot for him,” said Denis Dekovic, Nike Football Design Director.
The special edition gold Hypervenom boot will be available on the Nike Store beginning June 26.