Truly Hard Seltzer lit up ComplexCon with neon lights and refreshing pours of their crisp, clean hard sparkling waters as attendees strolled the showroom, checking out the latest in streetwear, gaming and more.

Located at ComplexCon’s landmark Park, Truly Hard Seltzer gave attendees the chance to unwind and quench their thirst with the brand’s assortment of styles, all made with hints of fruit, like Wild Berry and Pineapple.

Staged under the jumbotron and central to brands like Kappa and MLB, bartenders had a ball as they cracked open cans and topped off consumers passing by or those who just needed to kick back, relax, and enjoy a Truly.

Hypebeasts were always nearby as the jumbotron streamed performances from Kid Cudi, Anderson.Paak, and more. It was truly a weekend to remember. 

Image via Karl Ferguson Jr
Truly Hard Seltzer Product Shot 1
Image via Karl Ferguson Jr


Image via Karl Ferguson
Truly Hard Seltzer Product Shot
Image via Karl Ferguson Jr