sonybdp2370_425 WHAT: Sony BDP-S370 Blu-Ray Player

PRICE: $179.99

FUN FACT: Sony was the first manufacturer to sell consumer Blu-Ray products.

WHY COMPLEX IS CO-SIGNING IT: Those of you with Playstation 3s, scroll down to the next post. But those of you with a regular DVD player, or no DVD player at all, you may want to check this out. If the two factors keeping you from buying a Blu-Ray player has been price and the fear of a lack of a discernibly better picture, today's Buy It Now can allay those fears. Sony's BDP-S370 may be their entry level Blu-Ray player, but its features are anything but. On top the 1080p output, you get to stream movies through the Bravia Internet Video service which includes NetFlix and YouTube. There's also a built in USB port so you can play your digital movie files easily on the big screen. And if you have an iPhone or iPod Touch, you can download this free app that turns your mobile into a remote control. And trust us, if you were thinking of copping the Avatar DVD, you'd doing yourself a disservice not copping it on Blu-Ray. Check out the Buy It Now info below and get your baller on a budget on.

CLICK here to BUY IT NOW at, $179.99