“Love in this Club” follows Usher as he chases love interest Keri Hilson around a nightclub. Usher flashes the Sony Ericsson W350i Walkman in the video, and endorsed the company for a few years at the peak of his fame. The phone featured a customizable media player and also came with a Bluetooth stereo and memory stick micro card so you could take a few hundred songs with you. The video features appearances from Kanye West, Diddy, Nelly, and Rick Ross.