The numbers are in: Even with the Complex cosign, it turns out that Cam'ron's album sold only 100 more copies than Jim Jones'—which would be acceptable had the Capo not totally bricked himself. Damn, homies. In high school, you was the mans, homies! What the fuck happened to you?
We all know record sales don't mean much anymore, but it's still pretty clear that the Diplomats' reign is over, and that's bad for hip-hop. The Dips' output at their peak—Diplomatic Immunity, Purple Haze, Juelz' and Jones' debuts and countless piff-tastic mixtapes—puts the crew up there with one of the best rap collectives of all time. Yeah, we said it. So how can we get the gang back on top? The first step is obvious: Get Cam, Jimmy and Juelz to reunite as a team. But then what? We've come up with 5 ways to bring Dipset back to dominance...
1. RECRUIT NEW MEMBERS.
Would anybody really miss 40 Cal or J.R. Writer? These days, the kids love Kid Cudi (a.k.a. 40 Cudi) and Drake (a.k.a. Drake Da God), so bring them in the fold—Hell Rell will strong-arm 'em if necessary. (Shit, Jones already jumped on "Day and Night.") As in sports, new rookie blood can add much-needed energy to the vets. Cudi and Drake are gonna have to get used to rockin' doo-rags, though.
2. BRING MAX B BACK.
To that end, it's time that Capo let bygones be bygones with Biggaveli. Let's face it, Jones made some of his best music with Max riding shotgun. Plus Wavy Crockett has mad traction on the Internet nowadays. Worldstarhiphop.com would eat it up. Everybody wins. *Insert Max B laugh*
3. EMBRACE THE HIPSTERS.
If the so-called "streets" are frontin', then the Dips should run a Fader route and lock down the freelance-graphic-design crowd. That means collabos with groups like Mastodon, production from Diplo and more shows in the Willy B. Ironic love is love nonetheless. Plus we miss running into white hipster girls that like Dipset. Like, "running into." Literally.
4. START A NEW BEEF.
At its peak, Dipset would start shit with anybody, just for the fuck of it. Jay-Z, Nas, 50—nobody was safe. We think the Dips need to reclaim the beef throne (no homo) with a full-out attack on...Slaughterhouse 5. It may be a can't-win situation lyrically, but you can guarantee that the S5 dudes will release 2,431 counter-dis records and webcam attacks in response. That alone should keep Dipset relevant for a while.
5. MAKE MORE MOVIES.
So they can make a sequel to Night at the Museum, but we can't get "Killa Season 2"???? We need more shit like this in our lives. Yo Cam: If it comes down to it, we got videographers on Complex staff. Holla at us!