Air Jordan 1
One of the most iconic shoes of all time, the Air Jordan 1 has transcended household hype and is a staple in sneaker and streetwear culture. Jordan didn't actually wear the Peter Moore-designed high top sneakers until a game against the Philadelphia 76ers in 1984. Prior to that, the black and red sneakers he was spotted wearing at a Knicks exhibition game that same season were actually the Nike Air Ship, a shoe of similar build that Jordan wore. The Air Ships would go on to be "banned" by the NBA for their violation of league uniform policy, despite the popular mythology about the black and red Jordan 1 being the target of the league.
While it's difficult to quantify, at least 23 different Air Jordan 1 colorways and models came out during its first run from 1984 to 1985, including the popular black/royal blue "Royals," the black/grey "Shadows," the white/dark powder blue "UNC," and the white/black/red "Black Toes." Jordan wore the black/red "Bred" Air Jordan 1 during the 1985 Slam Dunk Contest at All-Star Weekend.
Receiving its first retro in 1994 with the "Chicago'' and "Bred" colorways, the Air Jordan 1 has steadily risen on the secondary market since its inception, with new, ultra-popular colorways like the "Shattered Backboard" adding to its storied history. Exclusive collaborations with other brands like Hiroshi Fujiwara's Fragment and Virgil Abloh's Off-White have also been pivotal in adding to the Air Jordan 1's current stature. While it started out as a proper basketball shoe, the Air Jordan 1 became legendary when it transitioned into a streetwear icon. It is the foundation of Michael Jordan and Jordan Brand's sneaker empire.