Ralph Lauren to End its Rugby Brand by 2013

Time to find another prep-inspired brand to fill the void in your closet.

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Complex Original

Image via Complex Original

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A few companies have been trimming costs this year by getting rid of their smaller division brands. Add Ralph Lauren to the list as it plans close down its Rugby division. In operation since 2004, the one-stop-shop for all things preppy will shutter all 14 stores and the e-commerce website by next year. Similar to what Nike is doing with Umbro and Cole Haan, Ralph Lauren is back to focusing on globally growing its core brand. To those looking for a similar price point, there’s always the Ralph Lauren Denim & Supply division.

[via stylebistro]

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