Well-known skate and surfboard brand RVCA has been conducting its latest ad campaign, #RVCAloha, along the scenic beaches of Hawaii. Their multi-pronged approach to the campaign has brought together skateboarders, surfers, and streets artists, including DMOTE, REMIO, and NORM who have erected several large murals. The video above provides a sneak peak into these murals’ constructions. The video is directed by Jimmy James and features the music by The Memories.

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[via Hypebeast]