Supplies needed: A phone, ignorance
Industry standard: People who don't understand how social media works

These are the people who got onboard the social media train late, have a boring tumblr, refer to twitter as "the twitter" and get sonned constantly with links to Let Me Google That For You when they ask questions like "where can I find a good tailor in (flyover state)?" They choose to bombard every photo with a hashtag in hopes of gaining struggle followers, or catching the eye of editors and influencers who garner thousands of likes in each photo. It's too bad no one actually uses Instagram hashtags to find clothing—most people use it to find girls to thirst after.